We hope you enjoy watching the world's first game-sourced movie, Radius: A Short Film.
This film was created by arts supporters like you! It was shot during a music festival, Final Friday gallery hop, and theatre events and then edited from more than 2,000 unique photographs and other pieces of content that arts audience members provided. The images in the film literally came from their cameras. But more importantly — the message of the film is for all of us. A message that we believe can spark a movement that could change the way people interact with their community.
Radius tells the story of a man's investigation into a mysterious superhero and the startling revelation behind this hero's rapid rise. Our main character was unable to recognize his own potential superpowers and the effect those powers could have on his community, and so he created a fantasy world to explain the good things happening around him. But once his perspective changed, he understood. In the same way, we want you to become aware of your own powers and the scope of their effect. We ask you to help us expand and extend the Radius world, with the ultimate goal of changing other's perspectives, too.
Radius was created by Possible Worldwide, a WPP Digital company. The filmmakers were inspired by the Topos Partnership's ground-breaking work in The Arts Ripple Effect: A Research-Based Strategy to Build Shared Responsibility for the Arts. Completed in 2008, the year-long research initiative examined the effectiveness of traditional arguments for supporting the arts, and revealed powerful insights into what people value about the arts. The key insight that a thriving arts scene creates a ripple effect of benefits throughout the community such as safer streets, booming businesses, and a vibrant atmosphere became the foundation of an expanded mission for ArtsWave, a Cincinnati-based arts advocacy and funding organization, and the narrative theme of Radius.
Now that you know your own power, how will you exercise your superpowers?